Sales Opportunities with Specialty Golf Trips

Posted: February 18, 2018 by David Lamont in Opinion, Promotions

I recently met with Cathal O’Donoghue, a fellow alumnus of my university. He organizes custom golf events in Ireland, Scotland, England, Wales and beyond so I was reminded of all the golf-themed events we had at IBM.

Golf provides you with access, time and a relaxing environment to learn and sell. It also creates a shared interest beyond the workplace that gives you the opportunity to bond. You don’t even have to be good at it because the handicap system allows people of different abilities to play together.

The key to success is to pick a great course and to get beyond the logistics so you can focus on the meeting and your agenda. So as someone who organized many meetings and conferences with a golf game on the program I thought I might make your job easier by introducing Specialty Golf Trips.

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